My friend Rajesh Setty posted an interesting article on LinkedIn over the weekend, entitled “How we reinvented copy-paste”. Based on the response we have seen so far, it seems like there are several latent problems with the age old copy/paste and we have simply learned to live with those problems. As you will see from the article, there is no need to live with those problems. There is a better way.
Why bother with tradeshows as a startup?
In late December last year, we decided to enter the HubSpot 30 day blogging challenge which commenced on January 2nd.
I joined WittyParrot as VP Marketing in July 2013 and recommended that WittyParrot use HubSpot for Inbound Marketing.
Effective immediately, WittyParrot offers 14-day trial versions of its content delivery platform for individuals and businesses
Rajesh Setty is a Co-founder and President of WittyParrot.
He is the co-anchor of our WittyParrot blog, his many books and his writings on this blog and numerous other blogs are an inspiration to many.
Marketing collateral as it existed, is dead!
Corey Sommers advances several reasons for this in his recent article “The Death of Marketing Collateral as we Knew it”
Marketing collateral as we knew it, was created in silos by product marketing, sales enablement or customer support professionals in one-off’s or as part of a launch.
Often the result of the feverish efforts of a few bright people rushing to reach a deadline, and once born, it died.
What is going to replace it?
Aligned Sales and Marketing Messaging that is Structured for Reuse download our new eBook
Each year, the BBC presents Corporate Guff awards to recognize the worst offenders of language abuse in the name of corporate blather in the prior year. The awards are presented by Financial Times columnist Lucy Kellaway. This article will highlight a couple of things and will shed some light on how to avoid it.