WittyParrot Vice President of Marketing, Mark Gibson, is joined by Jim Burns, CEO of Avitage, a 20-year sales and marketing content specialist, for a discussion and webinar on 17 April at 10AM PST on reusing content to lower the cost of sales.
My friend Rajesh Setty posted an interesting article on LinkedIn over the weekend, entitled “How we reinvented copy-paste”. Based on the response we have seen so far, it seems like there are several latent problems with the age old copy/paste and we have simply learned to live with those problems. As you will see from the article, there is no need to live with those problems. There is a better way.
Why bother with tradeshows as a startup?
Why Kill Your Marketing Collateral?
Marketing Collateral is a relic from the pre-Internet era. It was printed on glossies at anything from 2-10 pages.