Post excerpt: Are you guilty of committing these three recruiting no-nos?
Best practices for the hiring process are different today than they were 50, 10 or even five years ago. Failure to acknowledge the evolving job market and adapt to the demands of 21st century job seekers can lead to lost opportunities…and revenue.
Read on to learn three early recruiting mistakes which may stand between your business and the best and the brightest job applicants.
1. Lack of a Recruitment Strategy
Social media offers an abundance of ways to connect with prospective candidates, but lack of a well-delineated recruiting plan can lead to wasted time and resources. Even when time is of the essence, it pays to stop and establish a “big picture” plan in order to determine strategic recruiting goals as well as targeted tactics for achieving them.
Recruiters must first understand the position, including everything from key criteria to core competencies to cultural fit. While general posts in non-specific outlets may yield some results, they will also produce a multitude of dead ends. The more specific the job description and recruiter’s understanding of the most desirable candidates, the more refined the results will be.
2. Not Selling the Brand
Today’s job seekers — particularly the up and coming generation of Millennials — aren’t just looking for any odd job; they’re looking for a shared vision. And in this rapidly-moving digital age, job seekers will move on if your brand doesn’t hold their attention.
It’s critical for recruiters to catch — and maintain — a potential applicant’s interest by communicating an attractive, informative, and enticing message. Give candidates a reason to want to connect with your brand and strive to be part of it.
With mindful execution, social media becomes a recruitment and marketing tool for both active and passive candidate recruiting.
3. Failure to Focus on the Relationship
Just because a job applicant isn’t the right fit for a particular job doesn’t mean there’s no long term potential. The best recruiters know that relationship building is an essential part of the hiring process.
For example, failure to return phone calls or provide feedback to candidates during the application process is not only inconsiderate, but can have exponential effects — particularly if that candidate shares a negative experience via social media.
By creating and nurturing social connections, recruiters ensure that candidates are primed and ready should the right opportunity eventually arise. Talent management solutions offer invaluable help in tracking potential employees across an organization and throughout the comprehensive cycle.
It’s a brave new world when it comes to hiring practices, but unprecedented results are within reach for those who stick to winning strategies and avoid these potentially costly mistakes.
Many businesses use WittyParrot to reach the best candidates and gain a leading edge in the hiring process. To learn more about what WittyParrot can do for you, request a free trial today.