In Part 1 of this article I listed three ways in which the corporate recruiting process is similar to traditional B2B product sales.
Recently I’ve had the opportunity to work with senior executives in Corporate Recruiting organizations and I learned a lot about staffing functions, technology and best practices.
As a long time Sales and Marketing executive, I was struck by the similarities between HR recruiting organizations and traditional sales and marketing functions.
“The secret of joy in work is contained in one word-excellence. To know how to do something well is to enjoy it.” ― Pearl S. Buck
A few months ago I was giving a demo of our solution WittyParrot to a friend of mine who runs a reasonably large business unit in his company. After a few minutes, my friend was fascinated and wanted to sign up for an account immediately. I was happy that he liked it but as always I asked him what was the major reason for his interest and urgency to sign up.